Choco Taco fans mourn the news of its discontinuation: NPR


Choco Tacos, the beloved ice cream taco, is being phased out. Frozen treats are considered a summer staple and are often sold in ice cream trucks.

Sarah Silbiger/Getty Images


hide caption

toggle caption

Sarah Silbiger/Getty Images


Choco Tacos, the beloved ice cream taco, is being phased out. Frozen treats are considered a summer staple and are often sold in ice cream trucks.

Sarah Silbiger/Getty Images

If you like a good Choco Taco, we have bad news. The original ice cream treat is discontinued.

You may still be able to get one in leftover stock at stores or from your local ice cream truck, but once they’re gone, don’t expect them to come back.

“Over the past 2 years, we have experienced an unprecedented increase in demand in our portfolio and have had to make some very difficult decisions to ensure the availability of our entire portfolio nationwide,” said one. Klondike brand representative at NPR.

“A necessary but unfortunate part of this process is that we sometimes have to discontinue products, even a beloved item like Choco Taco. We know this can be very disappointing, but we hope you try one of our other great products, including Klondike Cones, Shakes, Sandwiches, and of course, our signature bar available nationwide.”

These other frozen treats might be good, but they’re probably cold comfort for people stuck in the hold of the Choco Taco. After all, what’s summer without the goodness that is vanilla ice cream in a waffle cone-shaped taco shell dipped in chocolate and covered in peanuts?

Choco Tacos has been around since 1983, when Alan Drazen created them in Philadelphia. People have loved this fan favorite for nearly 40 years, and as such they are mourning the loss on social media.

“I thought it would be here forever, and I always figured I’ll have one later, but later it’s here and a taco choco isn’t,” user FilthyGrunger wrote on Reddit. “His [sic] like losing a dog, but instead of a loving animal, it’s an ice cream filled taco topped with chocolate and nuts. Honestly, if there was anything I could say about his passing, I’d say the world didn’t just lose an ice cream taco, it got lost.”

The outcry on Twitter was also strong, with some users wondering how a beloved item like the Choco Taco could be discontinued while other substandard packaged desserts were still in production.

There are also quite a few people who are not ready to say goodbye to the Choco Taco and have expressed a desire to save it from the ice cream graveyard.

Reddit co-founder Alexis Ohanian offers to keep the snack alive, tweeting this to the Klondike parent company: “Dear Unilever, I’d like to buy the rights to your Choco Taco and keep it from melting away from the childhood of future generations.

Sen. Chris Murphy, D-Conn., also said he wanted to save Dessert after hearing the news of her disappearance.

“Tomorrow, I will introduce a bill invoking the Defense Production Act to mandate the continued manufacture of Choco Tacos. Please call your senator and demand that he co-sponsor,” Murphy tweeted Monday apparently at least half joking.

All hope may not be lost, however. The Klondike Twitter account responded to a few accounts saying the company hopes to “find a way to bring Choco Taco back to ice cream trucks in the years to come.”

For this summer though, the question isn’t what would you do for a Klondike bar, but what would you do for a Choco Taco?

Leave a Comment